Just walked out of a meeting with Sam Whitmore, of MediaSurvey. If you don't know Sam, you ought to. Former head honcho of editorial at the ZD Empire, and a heckuva nice guy.
We had a good chat about the future direction of MediaSurvey, and I was impressed and optimistic. I recommend you reach out to Sam (and his new managing editor, Christy Andrade), to see how he can help your agency or in-house comms group better compete for market- and mindshare.