I received a note from the "rising star" staffer who's in the graduate PR program at Boston University, in response to the latest series of posts.
She wanted me to know that our "Press Release of the Future" (and Tom Foremski's inspirational rant) had been passed around and discussed in class, and that the professor recently informed his students that their Final Exam would include questions on this "PR 2.0" topic.
That's good news. Maybe the next crop of fresh-faced candidates will wow us all.